Evidence can look persuasive at first glance yet fail to explain where, when, or how the material appeared. Several common mistakes reduce its usefulness.
Capturing too little context
A crop may show copied content while omitting the URL, account, listing ID, caption, or date. Preserve the relevant page environment before creating comparison images.
Replacing the original
Do not overwrite the only file with annotations, compression, or resized versions. Retain the original separately and label working copies clearly.
Using ambiguous timestamps
Record date, time, and time zone, and distinguish discovery, capture, download, submission, and later review.
Losing the ownership connection
Every reported item should link to a reliable original-work or rights record. Similarity without ownership context is incomplete.
Failing to document change
If a page is edited or removed, preserve earlier captures and add a new status rather than silently replacing evidence.
Consistent procedures make digital records easier for independent reviewers to understand and verify.